Welcome to FIYAHCON 2021

Jacque Aye

Jacque Aye is a therapist-in-training and founder of the Adorned by Chi lifestyle brand!

Since launching Adorned by Chi in 2015 Jacque has grown her business tremendously, racking in 6-figure sales within the first two years of operation.

Adorned by Chi has also worked with the likes of Sanrio, collaborating on a collection for their Small Business, Big Smile initiative. As a member of the manga and anime space, Jacque has grown her small tight-knit community into one that boasts over 100,000 magical beings across social media.

Jacque is a vocal supporter of mental health awareness and self-care amongst Black women, and advocates for those suffering from social anxiety. In 2020, Adorned by Chi was able to donate $10,000 to the Loveland Foundation. In the Fall of 2021, Jacque’s first self-help book, The Magical Girl’s Guide to Life, will be published by Ulysses Press.


Check out Jacque’s work: Inspired by the wand-wielding, crime-fighting magical girls in your favorite animes and mangas, The Magical Girl’s Guide to Life teaches you how your self-care journey starts by uncovering the magical girl within. You can pre-order the guide, publishing this Winter, here. Find Jacque on her website, or on Twitter, Instagram, and YouTube at @jacqueaye.


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